Ghostwriting is all about getting your book written by a professional writer – think of It as your words or ideas, my labour. Your name as author on the cover, my name in invisible ink. I frequently chat to people who say they’ve never heard of ghostwriting but it is much more common that you might think. 

You may notice there are periods of time when I don’t really talk much about what work I am doing. These are times where I have contracts in place and I am head down, bum on seat writing.

And I love it.

I love the intensity of these writing projects.

I love that we start a process together with nothing and end up with a manuscript. There is a pride for both parties. Everyone wins… and the world wins because your thoughts have been captured to be shared with a wider audience. 

I get genuinely excited for the clients I work with.

I enjoy that we build a relationship for the time I am in your life, and I get to know my clients in a real way. I always need to get inside a clients’ voice so I can write in a way that reflects their uniqueness, and that is a challenge that I relish.

And the client always gets final say.

Each project is a little different – for some there are source materials and loads of research and interviews to be done. For other clients with a clear picture of what they want to say, or a personal story to tell, I am more like the conduit from verbal story to getting something on the page.  Usually content is nonfiction, memoir/biography – what I love most – but it can be anything.

Often I sign Non Disclosure Agreements (NDAs) so I can never talk about who I write for, but I can say this – most books written by ‘famous people’, most columns written in magazines or on blogs by celebrities will have the hand of a ghostwriter in their production.

And sometimes it’s just that people are busy. Writing is hard work. It requires dedicated hours (yes I’ve turned out 65,000 word manuscripts in 6 months) and a skill set that after years of practice I’ve managed to be proficient at. I’ve studied and I’ve honed my skills over decades. And I can tell you it is possible to be ‘writing fit’  – it takes time but it’s a game changer for productivity!

You may have realised there’s value in outsourcing all sorts of ‘life tasks’ to a professional – book writing is no exception.


I am so happy to share this free resource with you. I wrote it from the heart and I trust it will land in yours in just the way you need it to.

Day by day there is an insight into how I write and what makes it a joyful experience for me, plus a writing prompt you can try for yourself.

Reach out if you need to chat. I am offering 1:1 sessions to get you started and keep you writing. With pleasure!


Transformed from a gravel carpark into a sanctuary of curated natives, the gardens of Warburton venue Projekt 3488 are a masterclass in landscape design. Mark Fenech, a former designer and photographer, reflects on almost ten years of patient nurturing and the first flowering of his stunning Gymea lilies this summer.

Published in Yarra Valley and Dandenong Ranges Country Life magazine – Summer 21/22

Read the full article here.


By Lindy Schneider 2021

Summer issue of the Yarra Valley and Dandenong Range Country Life magazine is out now. I’ve done three pieces for the summer issue. Learn about where to find the best blueberries in the region, meet writer Lisa Joy author of Yes Chef! and immerse yourself in the gorgeous gardens of Project 3488 in Warburton. Read more in my portfolio.

Autumn Issue 2021 – Featuring Lindy Schneider

Yarra Valley and Ranges Country Life Magazine

Lindy Schneider is one of our well-known and much loved contributors who has been working with Yarra Valley and Ranges magazine for many, many years.

A highly respected and talented public speaker, Lindy is passionately involved with our regional community on many levels. Her words have been published widely; she’s a natural storyteller and intuitive creative, while having a background that informs her intelligence and understanding of the commercial needs of all her clients.

We love working with Lindy –  she’s hard-working, super reliable, unique in her style, and fun to be with. We are privileged to have her as part of the team. Elly Laughton asked her about her practice.

Read article here

Social media’s incitement to celebrate everyone and everything is not the way for me as a solo freelancer

A little while ago, I retired one of my major clients because I wanted to step away from writing work that I knew wasn’t truly satisfying my soul needs and embrace more fully the writing that could. To create the opportunity for this to happen, I needed to first create the space.

So here I sit full of anticipation and delight at what might be, aware that attracting the right type of work is as simple and as complex as showing up and being very clear about what I will and won’t do.

But there is this little voice calling me from afar saying ‘you need to market yourself’ and it is this voice that fills me with revulsion. I can honestly say I hate marketing.

I am a person, complex and wonderful like any other. That, in this phase of my life, now 50 plus and with the sum experience of a 30 plus-year career (ironically much of it in marketing), I need to reduce myself to some sort of commodity that can be marketed is something I am finding very unpalatable.

Social media has done something equally wonderful and terrifying. The way everyday people can build an online persona is a type of freedom I couldn’t have imagined when I first started earning my own living. But this is also the problem. The persona is often another mask designed with the often not so subtle message of ‘pick me, pick me.’ I just can’t go there.

Flowing through my feed are the constructed images of ‘successful’ people telling me how wonderful their method or product is, sharing their ‘secret tactic’, convincing me  their call to action is limited and life changing, and it makes me despair. I take in the dozens of people in my feed alone who promise to share their secret sauce’ if only I register for their webinar RIGHT NOW or who in all their supposed realness do a piece to camera about themselves that is little more than yet another call to action.

I‘m sure I am not the only one whose BS radar is hyperactive.

Self-revelation seems to be the latest marketing tactic (sharing your story is fine but what is the intent?) but it’s not real honesty– it’s designed, it has a goal (usually financial), an expectation attached to it and this I think is at the core of my discomfort. The desired outcome is nothing more than a manipulation.

Build your platform, increase your likes, make videos starring yourself – these are all things we are told we must do to establish or grow our profiles. But what for the people who simply do not wish to turn their life and living into a series of posts? What about women like me who don’t want to be viewed and judged or commented on in such a public space, women (or men for that matter) who simply want to live quietly, with some sense of privacy and dignity about how much of their own personal world is offered to the public arena.

I don’t want to reduce myself to a series of dot points and marketable key points of difference. I don’t want to wake up each morning and have to think about what impressive post I can come up with today to make you all like me, or seek out what I have to offer. I don’t need to feel the adoration of like traffic to let me know I am ok today. I don’t want to treat the people I will write for one day as though those things matter to them, because I honestly believe that beyond the mediated experience of the online environment there are still people like me who value authenticity, not as a marketing touchpoint, but as a way to live held deeply in the heart.

What if we didn’t participate in all this constructed madness and the incessant need to up the ante? I have always said a real product doesn’t need to be marketed.

And I don’t think a real person needs to be either.


In the Yarra Ranges today, we reap the benefits of the women before us – from artists and activists to sport stars, these inspiring women have made a difference to our community. The Yarra Ranges Regional Museum is celebrating some of these local champions and agents of change in an exhibition called Trailblazers: Women of the Yarra Ranges.

Trailblazers: Women of the Yarra Ranges, tells the remarkable stories of women, their achievements and their lasting impacts on the region and beyond. From Edna Walling and Dame Nellie Melba to Mandy Nicholson and Rebecca Barnard, learn how these women have shaped our culture and community in the past, present and future.

The exhibition has been locally produced and will feature the work of local writer and researcher Lindy Schneider, designer Lisa Cain and artist Cat MacInnes.

A series of programs will be released in line with the exhibition, including curator talks, seminars with artists, writers, historians, singers and songwriters. The April school holiday program will feature workshops with local makers and performers – some of whom are represented in the exhibition.

Location: Yarra Ranges Regional Museum, 35 Castella St, Lilydale
From: Saturday 6 March 2021

A movie made me pack my bags.

La vita e bella, January 1999. I finished one life and started another in less than a month.

I packed two pair of pants, one single breasted black jacket, one broken heart, one pair of black Italian leather boots, one red shirt, three spiral bound notebooks, and one Cesare Pavese poetry book. I barely said goodbye.

I first saw snow on that plane flight – my face pressed against the tiny oval window, the Apennines stretched out below, a wonderland in miniature.

There are two things I remember – I walked everywhere, and I wrote. More than 80,000 words of scratchy lines, blue pen against the brilliant lined white paper, page after page of exploring my inner world, while the outer world filled my heart with beauty.

On the second day in this foreign country, a man approached me. ‘Boungiorno,’ I said hesitantly. He looked familiar to me, a visceral memory from a dream a few nights earlier.

‘Piccola mia,’ he replied and suddenly my broken heart was mended and ready for new adventures.

For the next three months, I was shown la bella vita by Andrea. Quiet tucked away dinners on the foreshore of Lago di Bracciano, motorbike trips through the cobbled laneways of Rome. Secret trips to the top of the cupola at St Peters, snow covered getaways in Umbria. He cooked spaghetti and laughed at the small portions I ate as he urged me to manga. He greeted me in the morning with cornetti and baci chocolates, and covered me in kisses at the traffic lights. I studied Italian in Florence and promised myself I would never speak a word of English again. I was in love, and Italy returned my affection. At the age of 29, I was home.

When I was alone I had my notebook, and I wrote of the way Italy was showing me how to live. Every day, I recorded the tiny moments. I came to know Italy and I came to know myself, each word a tiny postcard of the soul. Andrea was a thread that bound the experience to my heart, a man who showed me deep inside the Romani way, to places the tourists don’t see. And I am grateful.

And then it was time for the story to end.

I sobbed my goodbyes on that train journey from Stazione Termini to Fiumicino airport. A kindly nonno passed me some fazzoletti and carmello (tissues and a lolly). I sobbed when I landed back in Melbourne. My Italian sojourn, the love and the lovers, a brief interlude in a life that was forever changed by Italy and her grace. I will return this year. I have been homesick for twenty years. Like Romulus and Remus, Rome is my mother. I have adopted her, and she has cradled me in memories.

I returned with three filled journals in my suitcase. My writings still await my shaping – a twenty-year love story that has no ending, and is always beginning.

Here is a collation of my every-so-often observations of life in lock down.

25 March

1. Today I cracked out the hoodie. I own two, both are hand me downs from Tex, and both needed a wash after floating around the boot of the car for the past 2 years. Possibly one of the most flattering garments I have ever worn…not. One says “Nerd Power” on it. Im owning it.

2. Incoming children are more annoying than incoming phone calls.

3. I am mostly heard to say ‘Stop, don’t throw out that jar.’

4. Old University habits die hard. In a world of changes, it’s so reassuring that The Bold and the Beautiful stays the same.

5. Jonahism of the day: Life is a mind game.

26 March

1. It will take 56 minutes and 38 seconds to get your Analog parents hooked up for a family zoom call. (Thanks to our family IT department Lisa Schneider)

2. No the dog does not want another walk today.

3. Googles most searched term today is ‘two minute noodle hacks’. Seriously my mum used to make us this dish that was two minute noodles+tomato sauce+mayonnaise+a can of tuna and grated Kraft cheese.If we were lucky she added optional corn kernels. Dinner sorted for you.

4. Why is everyone posting pics of them home schooling when it’s school holidays in VIc?

27 March

1. It’s impossible to do 5:2 when you’re home 7:0 and can see the fridge from your workstation.

2. I will need to be in lockdown until 2024 to complete all the webinars and free online courses I have registered for.

3. My SCOBY died today. However I’ve kept it alive longer than any houseplant I’ve ever owned so I guess that’s a win.

4. Dining room chairs are shit office chairs.

2 April

1. It is impossible for four people on a Zoom call to sing Happy Birthday in sync. Im not buying that 500 strong choirs can do it.

2. The most common grammatical error on FB is spelling aloud instead of allowed. Nutters!

3. I predict the return of the kaftan (ok, I would like to buy a kaftan)

4. I got emotional when I saw the Aussie Post guy pull up outside the house. He is a new form of God.

7 April

1. Without outside influences, my natural diet appears to be 99% Italian.

2. I’ve almost completed Netflix. Is there a prize?

3. Nev-be – is a new word that summarises the things I said I would never let my kids do and how quickly they are becoming maybes.

4. My daily wardrobe is being styled by the bedroom chair. It’s a real LIFO approach to fashion.

5. Pell is so fucking guilty.

9 April

1. Handy social distancing measure. 1.5 metres is the same as 5 wine bottles end to end.

2. We are now effectively barricaded in our home by all the bags of clothes we will be sending to the op shop after this is over.

3. Several times this week I have mistaken my ugg boot for the cat or hmmm…was that my cat for an ugg boot?

4. My contribution to glass recycling has increased significantly(see pt1)

12 April

1. My post covid19 super power will be yawning.

2. I am now taking life instructions from my cat

3. Pissed posting on Facebook is up 56% but there appears to be no strategies to flatten the curve.4. Red wine is my kind of Easter egg.

15 April

1. Yesterday I had an up close and intimate conversation with my dad’s ear hole. Thanks FaceTime.

2. Today’s most googled phrase – ‘when does term 2 end?’

3. You can type ‘Pew pew’ into a text message and send to the friends you want to impress most. (But not your 12 year old son who will think it’s super lame). You’re welcome.

4. You can read the state of the nation by how many times the word ‘fuck’ is used in posts on Facebook.

20 April

1. Found my generally oppositional kids in deep conversation. So happy they were getting on…until I realised they were complaining about me. (Apparently I am only nice when I drink wine)

2. You know it’s time to take a break from the socials when you actually start rehearsing a Tik Tok of your own

3. Bin isolation outing posts outnumber any other subject matter on Facebook.

4. The dog is hiding from me and the cat is not taking kindly to lead training.

5. Pondering if Lake Eildon is the Victorian equivalent of the Ozarks.

30 April

  1. Tex and I invented a cocktail in commemoration of Covid19 – it’s called the “Yeah-Nah”

2. In order to control alcohol consumption try starting early say 8am and finish drinking at lunch time. Sober by dinner. Yeah good luck with that. (Thanks G for the tip)

3. My pedometers favourite colour is red. My best day yet is 8 steps.

4. Cleaned out the pantry. Best find was arrowroot circa 2006 making it older than my firstborn. What the fuck do you even use it for?

5. A reduction in my obs would appear to mean this whole lockdown thing is somehow approaching normal…Yikes

1 May

  1. The phrase ‘I’m flattening the curve’ is a useful expression that will get you out of just about anything. Try these:
    Are you still in bed at 2 pm in the afternoon? 🛌Yes I’m flattening the curve.
    Do you really need that second piece of chocolate fudge cake? 👏Yes I’m committed to flattening the curve.
    Is that your second bottle of wine? 🍷Just doing my bit to flatten the curve darl.
    See it works.

2. I don’t actually know anyone who has had Covid 19.

3. I have mastered the 3-pair-of-tracky-pants rotation in wardrobe planning. It’s going to be like I have a whole new wardrobe when we get proper dressed again…if anything still fits.

4. For a small town that doesn’t even have an Uber let alone Ubereats, the level of home delivery service now available is miraculous.

5. I’ve been slightly obsessed with home hair cutting videos but no one in this house will give me scissors.

9 May

Today’s obs

  1. Because I talk too much (allegedly), my children have asked the local IGA to continue their ‘no loitering and chatting to people’ policy for me indefinitely.
  2. If COVID-19 was a theme park ride,  it would be the Graviton.
  3. The biggest challenge has been the short-term memory loss.. hang on what was I saying?
  4. Tex spilt my wine just now and Jonah said ‘don’t worry mum we can lick it up off the bench.’ This is proof that iso gets to everyone eventually.

(C) Lindy Schneider